Office of Business Improvement

Address

SMU Office of Business Improvement

Singapore Management University
Administration Building, Level 12
81 Victoria Street
Singapore 188065

Tel: 6808 5406  / 6808 5484
Email: obi@smu.edu.sg

Lim Wee Pin
Director
Email: wplim@smu.edu.sg
Tel: 6808 5301

Cristina Red Elaurza
Business Improvement Specialist
Email: crelaurza@smu.edu.sg
Tel: 6808 0837

Arpita Tiwari
Business Improvement Specialist
Email: arpitat@smu.edu.sg
Tel: 6808 5338

Mabel HENG Mei Poh
Business Improvement Specialist
Email: mabelheng@smu.edu.sg

Audrey LAM
Senior Manager
Email: audreylam@smu.edu.sg.​​​​​​

Shaun HO
Business Improvement Specialist
Email: shaunho@smu.edu.sg
Tel: 6826 1300