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FALL IN TOURIST SATISFACTION, STUDY SHOWS

SMU Assistant Professor of Marketing (Practice) and ISES Academic Director Marcus Lee called it a statistically significant fall. "It could be that the economic climate of the countries from which tourists come has improved. What we offer them may seem less impressive in comparison," he said, adding that people are more well-travelled nowadays.

Link: 

http://www2.smu.edu.sg/news_room/smu_in_the_news/2012/sources/ST_20121121_1.pdf,...

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