Mission
The entrepreneurship centre supports SMU's mission to foster, educate and produce entrepreneurial graduates who are able to operate in and manage local enterprises, develop industry linkages that facilitates enterprise development, and engage in applied research on local enterprises.

The centre shall have three main thrusts to enable it to attain its purpose:-

Education	to facilitate the development of courses, workshops and seminars that benefit SMU students and local enterprises
Outreach	to develop, train and facilitate student consulting teams led by advisors drawn from SMU faculty and volunteer business mentors to address the development and growth needs of SMEs
Research	to engage in applied research that enables the centre to better carry out its education and consulting activities