Call for Papers
The ISES Inaugural Global Conference on Service Excellence 2009 is co-sponsored by the Institute of Service Excellence at Singapore Management University and the Marketing Science Institute. The conference will provide delegates with an opportunity to address the growing importance of the service sector and the increasing relevance of service revenues for manufacturing firms across the world.
The conference will serve as a forum for sharing cutting edge conceptual, empirical and case study based research knowledge on strategic service issues of relevance to academics and the practical implications of the latest perspectives on practicing managers in different continents including Asia, North America, Australia, Europe and Africa.
Call for Abstracts
Researchers and thoughtful practitioners from every functional domain (e.g., marketing, operations, finance, information technology etc.,) are encouraged to present their research on the following illustrative issues:
- Financial Impact of Service Excellence
- Innovative approaches in generating customer insights in service firms
- Industry trends in Next practices in service excellence
- Designing and developing “out-of-the-box services and service solutions
- Strategic service quality measurement and performance
- Services as a source of organic firm growth
- Multi-channel approaches to service delivery
- Branding service offerings
- Pricing of services
- Outsourcing services
- Leveraging information technology to design and deliver services
Participants are strongly encouraged to submit proposals for special sessions. Each special session will consist of four papers on a single/related theme. Special session proposals should be emailed to Marcus Lee, Singapore Management University, marclee@smu.edu.sg and isespapers@smu.edu.sg. The proposal for special sessions should include the following details:
- Title of session,
- Name, organization and email address of session chair,
- Statement summarizing the session's theme,
- Abstracts for the four papers (abstract for each paper should be 250 to 500 words), and indicate, “Special Session Proposal” on the subject line of your email.
The special session proposals should be submitted by 15 February 2009. The authors will be notified of acceptance by email by 15 March 2009.
Abstracts of your paper should be a minimum of 250 words and a maximum of 500 words. The abstracts are due by 15 February 2009 and they have to be submitted via email to isespapers@smu.edu.sg. The abstracts will be reviewed for presentation at the conference and authors will be informed by email by 13 March 2009 if their abstract is accepted. For inclusion in the program, each presenting author is required to register for the conference.
Authors of accepted presentations can decide to publish either a full paper or a detailed abstract in the conference proceedings. These will be due on 15 June 2009.
Important Dates
- Conference dates: 22 - 24 July 2009
- Abstract submissions: 15 February 2009
- Notification of acceptance of abstract: 15 March 2009
