About the Organiser
Institute of Service Excellence at Singapore Management University (ISES)
The Institute of Service Excellence at Singapore Management University is the cornerstone of an initiative to raise Singapore’s service standards and promote a culture of service excellence that spans the full spectrum of industries, the civil service and extends to the most senior levels of organisations.
One aspect of ISES’ role is the benchmark of service performance across companies in the services sector with the annual Customer Satisfaction Index of Singapore (CSISG). The CSISG measures and reports the overall customer satisfaction scores across sectors and subsectors, as well as companies with the largest market shares.
Working in close collaboration and consultation with government agencies and business leaders, the Institute of Service Excellence at SMU champions service excellence through an integrated approach that encompasses research and thought leadership, industry engagement, and benchmarking and analysis.
Singapore Management University (SMU)
Incorporated on 12 January 2000, Singapore Management University aims to groom outstanding business leaders and creative entrepreneurs capable of excelling in a rapidly changing and dynamic world. Today, Singapore Management University is home to over 5,000 students and comprises six schools: Lee Kong Chian School of Business, School of Accountancy, School of Law, School of Economics, School of Social Sciences and School of Information Systems.
It also has a dedicated Office of Research, Executive Education and numerous centres of excellence and institutes. SMU’s centres of excellence and institutes leverage the dynamic interplay of academia and business – for the benefit of the University, industry and the community.
