About the Event

Highlights

The Institute of Service Excellence at Singapore Management University (ISES) will be organising the Announcement of the Customer Satisfaction Index of Singapore 2008 Rankings on 20 April 2009.

Jointly developed by the Institute of Service Excellence at SMU (ISES) and the Singapore Workforce Development Agency (WDA), the Customer Satisfaction Index of Singapore (CSISG) is produced on an annual basis, and serves as an independent and objective qualitative indicator and national barometer of customer satisfaction in the Singapore economy.

CSISG is based on econometric modeling of data obtained from interviews with consumers of products and services, and reflects the actual opinions of customer experiences.

This year, ISES will announce the scores and rank 87 companies, 35 subsectors and 8 sectors, according to how well they scored in terms of customer satisfaction. For companies working towards strengthening their customer relationships, the CSISG is a robust diagnostic tool that can identify the main driver(s) of customer satisfaction that will lead to customer loyalty and sustainable profitability.

Additionally, Singapore’s national score will be benchmarked against countries around the world to gauge our level of service competitiveness internationally.

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