Institute of Service Excellence at SMU (ISES) Singapore Management University Administration Building 81 Victoria Street Singapore 188065 Tel: (65) 6828 0111 Email: ise@smu.edu.sg

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Ms Caroline Lim
DESIGNATION	Director
EMAIL	carolinelim@smu.edu.sg
PHONE	6828 0645

Practice Assistant Professor Marcus Lee
DESIGNATION	Academic Director
EMAIL	marclee@smu.edu.sg
PHONE	6828 0809

Mr Dillion Teo
DESIGNATION	Manager, Industry Projects
EMAIL	dillionteo@smu.edu.sg
PHONE	6808 5223

Ms Rika Chen
DESIGNATION	Research Associate
EMAIL	rikachen@smu.edu.sg
PHONE	6808 5254

Ms Seah Siew Koon
DESIGNATION	Senior Analyst
EMAIL	skseah@smu.edu.sg
PHONE	6828 0564

Mr Tim Zhuang
DESIGNATION	Manager, Marketing & Research
EMAIL	timzhuang@smu.edu.sg
PHONE	6808 5258

Ms Karen Chew
DESIGNATION	Senior Assistant Manager, Marketing & Engagement
EMAIL	karenchew@smu.edu.sg
PHONE	6828 1953

Ms Nicole Loh
DESIGNATION	Assistant Manager, Marketing & Communications
EMAIL	nicoleloh@smu.edu.sg
PHONE	6828 1935

Ms Eunice Wong
DESIGNATION	Corporate Assistant, Finance & Administration
EMAIL	eunicewong@smu.edu.sg
PHONE	6808 5220